15 Jun Business Alchemy 101 Lesson 15–Sales Growth Consistency (Application)
Really the application of this is quite simple. Most business owners already do this ratio on the fly.
The application is quite simple also. If you are at a zero, then you need to go over your marketing plan and your sales processes to figure out what happened. Remember, the economy is not an excuse! There are always things a business owner can do when an economy turns down to be able to maintain or increase sales.
That being said, if you have a current Sales Growth Consistency of more than a 1 or a 2 currently, you are to be commended! Surviving and growing has required a lot of creativity and aggressiveness lately.
Of course growing has required a good accounting foundation and...
...Your business THRIVES on a solid FOUNDATION!!!